1-Year Part Time in Advertising & Media
Post Graduate Diploma in Advertising & Media
(Courses from GICED, University of Mumbai) Duration:One Year Part Time Eligibility:Graduate, Any Discipline, Affiliated to Mumbai University, (Garware Institute of Career Education & Development)
Programme Details
- Advertising concepts and principles
- What is advertising ?
- Advertising concepts
- Print Advertising
- Market Research
- New media technology (Design, Typography, Processes equipments, Software’s)
- Media planning and buying
- Advertising agencies
- Research Methodology
- Consumer Behavior
- Marketing management
- Public relations (Events Managements, Press, Radio, Television)
- Projects
| Duration | Fees | Eligibility | Semester |
|---|---|---|---|
| 12 months | Graduation in any discipline | I & II |
Medium of Instruction
The medium of instruction will be English for all subjects.
